Friday 22 January 2016

The Mark Final


The Mark Evaluation 7)- Looking back at your prelim task, what have you learnt in progression from that to the final product?


I think our first preliminary task helped a lot with all the things and tasks that we would have to do for our actual task. It definitely helped me feel more comfortable and confident when working in groups and with people I hadn't before.

 This is our preliminary task 'Compromised' this was  where we had been given a set amount of time which was 2 weeks and also a specific genre and duration. My group was made up of Angel Duncil, Charlie Weeks and Connor Harper. Luckily for me everyone had great idea and was really hard working when making 'Compromised'. We managed to complete the project and to us it looked good. After having reviews we saw a different side to the clip and realised that there were many small parts that didn't work and didn't look good. But as this was a practise we couldn't re-shoot. This was very helpful as it gave us lots of ideas on how to improve when it came to the real thing.

Our final piece was a spy-action/thriller. It was great from the outset as we had everything planned and everything looked good, but then after our first shoot in London where we able to get footage inside one of London's most iconic buildings. The Walkie-Talkie (20 Fenchurch Street). We then took the footage back and edited it and it didn't look as good as we were hoping which then meant we HAD to reshoot. The second attempt was better but still not great when we filmed in an office but the lighting let us down. So a third and final attempt was filmed in the same location and with lighting in the set to create a tense atmosphere. We then edited all the footage and the video above is what we got. It was also my first time adding in Foley which I hadn't done before but I still feel it could be improved. Overall I feel that in the last 6 months that in media I have improved so much when making film openings and have a much greater knowledge of the film industry. It has also improved my editing skills and how to make a much more professional looking film.


The Mark Evaluation 6)- What have you learnt about technologies from the process of constructing the media?

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The Mark Evaluation 5) - How did you attract your audience?

The core target audience for our film was fans of actions films as this was our genre and we felt that we could appeal directly to this main target audience using our genre. Me mainly felt that this would generally be males rather than females.
Our secondary target audience was males aged between-24 as the narrative of the film is has a lot of males therefore it makes it easier  to make it appeal to the males.
Another audience that we are looking to attract is females. Although we feel this was difficult because of the predominantly male conventions and actors used we think an all male acting line could interest some female film goers.  
.Our tertiary audience would be British people as the film is set completely in Britain and has a fully British cast and production members.




Our Audience Feedback

For some feedback on our film we decided that we would interview some people that could possibly be interested in watching our film as they are action movie fans.


What are your favourite action films that you have seen?
Ryan: I have seen and enjoyed most of the James Bond films and I also like the Fast and Furious films.
Callum: I mostly enjoy superhero action films like Superman, Batman and the Avengers.

After seeing the film opening could you tell that it was an action film?
Ryan: I think it was very easy to see that it is a spy film therefore I would put in the category of action but I think it could do with more action to make it obvious.
Callum: I wasn't quite sure what type of film it could be but when I saw the gun and the gunshot I thought it was a an action film.

What did you think was good about the opening?
Ryan: I think the setting at the start was pretty cool and made it look quite professional.
Callum: The gun animation at the end is pretty good and is gives a lot of effect as well as the good setting at the start.

What didn't you like?
Ryan: I think setting during the briefing was the complete opposite of the start. It looked quite unprofessional and I could tell that it was just a classroom.
Callum: I think the story is a little bit confusing and didn't understand what was going on. But that also makes me want to watch more.

Would you watch the whole movie and why?
Ryan: Yeah because it looks pretty good and it seems like there's quite a lot of mystery around 'The Mark' and want to find out what happens.
Callum: Yeah I agree seems like there's quite a lot of mystery around 'The Mark' and want to find out what happens and the effect like the gun look pretty good as well so if there was more like that I think I'd enjoy it

Overall I think that the feedback was pretty good but obviously there was some things that we could improve. I was mainly happy with the fact that they would be interested in watching the full film.



The Mark Evaluation 4)- Who would be the audience for your media product?

We have tried to attract each different target audience in a very specific way and we have specifically made some decisions in order to directly target each group. First of all and all male action film would definitely has ways it appeals to both genders. Also by using the gun in England shows action and excitement as guns are rare in England .

The Mark Evaluation 3)- What kind of institution might distribute your media product?

The Mark Evaluation 2)- How does your media product represent particular social groups?

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